How do I choose the right blog for me?

First I need to ask myself what is the blog for? To make money? To express myself? To provide information on a specific subject matter? Yes.

I want to start a blog first and foremost to keep a log of our journey and to provide information on how we made our idea a reality. I want to share our ups and downs, our trials and our solutions for those who would like to follow in our footsteps. I would also like to try to use the blog as a source of minimal income through use of ad space. I hope that this will be a space where I can express who I am while sharing my passions and encouraging others to follow their dreams.

One of the reasons I would like to start a blog is to try to make money to fund our trip while on the road. Since running ads is an important part of my blog, I will need to find the right blog for running ads. I am tying to do everything on this trip and in preparation for this trip on a super tight budget so the amount to invest will also be a factor when choosing the right blog for me. Here are the things I will consider in order of importance:

Cost: How much will it cost me to use this type of blog?

Advertising: Can I make money using ads with this type of blog?

Style: Is there a basic theme that fits my style and personality? This is important to me because I am using my blog as a place to share with others who I am so I want it to represent me.

Function: Do I like how the blog shows my posts, archives and anything else I want to share? In other words, would I be excited to go on someone's blog if it looked like this?

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